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Case study: Calculating conversion rates drives Clothes Mentor's success

Without store traffic data, "you're just guessing" about success, says apparel resale retailer

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Find out how Clothes Mentor franchise owner Adam Scott uses data analytics from Dor to drive operations in his stores.


Conversion rates = essential data

This Clothes Mentor franchise owner found that just a 10 percent drop in a weekly average conversion rate costs him as much as $7,000, depending on customer traffic. Without Dor, those losses would add up with no way of telling when those customers were walking out empty-handed.

Learn how Dor helps Clothes Mentor make more data-driven decisions more quickly

“In retail, you’ve got to know your traffic and your conversion of that traffic. Without it you leave way too many things to assumption. That data’s important to me, the way [Dor] provides it.”

Adam Scott

President, Clothes Mentor Knoxville, TN and Louisville, KY

Case study: Calculating conversion rates drives Clothes Mentor's success

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